In this post, Prof. Dr. Melanie Schiller introduces Culture Weekly’s special section on Popular Music and Social Change
Music is more than just entertainment—it’s a powerful way to reflect and shape society. From civil rights anthems to protest songs against wars, music has carried the struggles, dreams, and demands of generations. It can amplify the voices of marginalized communities and bring people together to fight for causes like gender equality and environmental justice.
Over the years, songs like “We Shall Overcome” became symbols of the Civil Rights Movement, while punk rock pushed back against authority in the 1970s. Today, hip-hop tackles issues like systemic racism, and artists use their platforms to address urgent challenges like climate change. Music connects people through shared emotions and inspires them to act, leaving a lasting impact on culture and society.
Understanding this connection means looking at not just the songs but also their historical and cultural backgrounds. By exploring the role of music in social movements, we see how melodies and lyrics become tools for resistance, unity, and hope—proof that the right song at the right time can drive real change.
As part of the course Popular Music and Social Change in the master’s program Creative Industries, students took this idea further by creating real-world projects linking popular music to the United Nations’ Sustainable Development Goals (SDGs). Each group chose an SDG—like reducing inequality or promoting education—and designed a musical intervention for their local community. Projects included social media campaigns about the environmental impact of fast fashion inspired by Taylor Swift fandom, interactive playlists to discourage smoking, and educational leaflets highlighting gender inequality in the music industry.
Through these creative efforts, the students explored a big question: How can music save the world? Their projects showed how music can inspire progress, spark conversation, and bring us closer to solving global challenges.
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